AI Data Insight
Thailand's Big Mac Index reached 4.3024 USD in Q1 2026, a significant increase from 4.1649 USD in the previous Q3 2025, setting a new record high. This data movement primarily reflects the exchange rate effect of a strongly appreciating Thai Baht. Despite mild local inflation, the strong currency has pushed up USD-denominated end-consumer prices. The market expects the Bank of Thailand to closely monitor the risks of an overheating exchange rate to avoid further impact on export competitiveness.