China: Total Retail Sales of Consumer Goods (YoY) - Total

Macro

2026-08-17

Description

China's Total Retail Sales of Consumer Goods is calculated and published by the National Bureau of Statistics (NBS). This indicator measures the value of goods sold directly to individuals and social groups for non-production and non-business purposes, as well as revenue from catering services. Typically, a higher Year-on-Year growth rate in retail sales indicates strong consumer demand and active economic activity, while a lower rate suggests weak demand and slower economic activity.

The data covers both urban and rural areas and is broken down into major categories such as food, clothing, daily necessities, home appliances, and electronics.

This data is typically released monthly, providing information on the retail sales of the previous month.

Published by
National Bureau of Statistics of China (Choice)
Frequency
Monthly
Next Update

AI Data Insight

Latest data shows that the year-on-year growth rate of China's total retail sales of consumer goods in Q3 2026 slipped further to 0.6% from the previous 1.0%, falling far short of the market expectation of 1.5%. Plunging sales of big-ticket items such as automobiles and building materials were the main drag, reflecting that amid the property market downturn and demand overdraft, domestic demand urgently requires additional policy stimulus.

AI Data Insight

Latest data shows that the year-on-year growth rate of China's total retail sales of consumer goods in Q3 2026 slipped further to 0.6% from the previous 1.0%, falling far short of the market expectation of 1.5%. Plunging sales of big-ticket items such as automobiles and building materials were the main drag, reflecting that amid the property market downturn and demand overdraft, domestic demand urgently requires additional policy stimulus.

Description

China's Total Retail Sales of Consumer Goods is calculated and published by the National Bureau of Statistics (NBS). This indicator measures the value of goods sold directly to individuals and social groups for non-production and non-business purposes, as well as revenue from catering services. Typically, a higher Year-on-Year growth rate in retail sales indicates strong consumer demand and active economic activity, while a lower rate suggests weak demand and slower economic activity.

The data covers both urban and rural areas and is broken down into major categories such as food, clothing, daily necessities, home appliances, and electronics.

This data is typically released monthly, providing information on the retail sales of the previous month.

Published by
National Bureau of Statistics of China (Choice)
Frequency
Monthly
Next Update