AI Data Insight
In the first quarter of 2026, the per capita consumption expenditure of rural residents in China recorded 5569.0 yuan, a nominal growth of 4.4% compared to the same period last year, outpacing the growth rates of urban residents and the national average. Supported by a robust 6.1% growth in rural per capita disposable income and the "trade-in" policy, the lower-tier market is becoming a key engine supporting China's overall consumption.